1 Demonstrate understanding of how data mining can be done in an organizationand how you can use it for competitive advantage
2 Utilize untapped data as a business asset that requires careful investment if youre to gain real value
3 Analyze business problems data analytically, using the data mining process to gather good data in the most appropriate way
4 Explain general concepts for extracting knowledge from existing data repositories
5 Apply data mining methods in realistic business scenarios